Jeffrey Saltzman's Blog

Enhancing Organizational Performance

Selling Falsehood

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From 2010, but even more relevant today.

Jeffrey Saltzman's Blog

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I am feeling somewhat cynical at the moment so forgive me if this seems a bit one-sided.

What organization has not tried to present itself in as favorable a light as possible through their marketing and promotional efforts? A question for deliberation is, how far can they go before they cross the line into what could be called deception and falsehood? And what causes them to do so? The pursuit of profit? Fear of failure? A win at any cost mentality? The need to attract organizational members? A desire to maintain a harmonious employee or customer base? Simple goal attainment? Hubris?

False statements by an organization fall broadly into two categories, those that are ignored or “winked” at by society and those that carry formal penalties. For instance, false statements made by a representative of the organization during the hiring of a new employee are generally viewed as…

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Written by Jeffrey M. Saltzman

December 19, 2016 at 8:17 am

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